Пример готовой дипломной работы по предмету: Дизайн
Содержание
Content
Introduction 3
Body 4
1. Football shirts as a marketing tool 4
1.1. Benefits of shirt advertising 4
1.2. Playing kit. Sponsor designation 5
1.3. Sport sponsorship 5
2. Analysis of sponsor labels on football shirts 7
2.1. Methodology and methods 7
2.2. The current situation and role of sponsorship logos on football shirts 8
2.3. The origin of the Chevrolet emblem 10
2.4. Chevrolet and Manchester United partnership 10
Conclusion 12
Bibliography 13
Appendices 15
Appendices 1 15
Выдержка из текста
Introduction
Most companies will to promote their business. Thus they try to allocate big amount of money to advertise their business using various billboards, TV commercials and print ads. Companies also use T-shirts to print their labels on them. Today a large amount of companies turn T-shirts into marketing tools.
To make labels visible one should put them right. The stuff used to be simple, short and a company logo – noticeable. The main goal of labels is to attract the attention of customers and consequently to expose their business by expanding the number of clients.
There is a large amount of promotional items today and T-shirts are popular with customers. They are used widely and help to promote company’s name, logo and message.
Further we’ll address the issue of football T-shirts as marketing tools: look at the examples of using T-shirts by other companies, history of sport sponsorship, highlight benefits of using football T-shirts to exposure business, set examples of football kits and T-shirts in particular.
To study the topic we’ve carried out the analysis of existing data, collected evidence.
Object of work: marketing tools, football shirts as a marketing tool, sport sponsorship, football kits as an advertising space, the Chevrolet Company and its partnership with Manchester United.
Tasks of work: to describe the essence and mechanisms of sponsorship, to set examples of beneficial use of shirts as a marketing tool, to compare the results of partnership between sponsors and football clubs, to highlight the most profitable deal between the Chevrolet Company and Manchester United, the origin of the Chevrolet emblem and rules of placing logos on football shirts.
Structure of research: the work contains the following parts: content, introduction, body, conclusion, bibliography and appendices.
Список использованной литературы
Bibliography
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